Down3r’s been busy! A new Tik Tok and over 19 million Spotify hits – Ordior supporting the rights!

25th Aug 2020

It’s been a hot second since we’ve talked about what Down3r’s been up to! But he hasn’t just been sitting around, by any means. I mean, just take a look at how the iconic Suga Boom Boom has been doing on Spotify! As spicy as the new one was, the original is ol’ reliable. Classic.

This version of Suga Boom Boom alone has hit over 19 million plays, but we all know there’s more love for this banger out there than this! This is just one version on Spotify, but there are tons more on that website, and far beyond that! Youtube, iTunes, Deezer… when all’s said and done, there are hundreds of millions upon hundreds of millions of plays across all platforms where the song can be found! It’s a war song, a movement, always fresh. But with that being said, that doesn’t mean there isn’t room for expanding on the song and how it grows! And DL Down3r knew this. So with that, he took to Tik Tok, to grace the platform with his presence. Check him out here, @therealsugaboomboom! vm.tiktok.com/ZMJk1RvNL

But what’s he been doing with his Tik Tok? Well, among other things, he’s been reacting to fan work…

@therealsugaboomboom##duet with @lashes_and_lead_changes♬ Suga Boom Boom – Down3r

…giving shoutouts…

@therealsugaboomboom Reply to @theyknowmaddi ♬ original sound – therealsugaboomboom

…and even showcasing the humanising element of his life! Superstars gotta eat too, check out his grill skill!

@therealsugaboomboom##happyathome

♬ original sound – therealsugaboomboom

Down3r’s got plenty more to come, too! This Tik Tok seems to be rather regularly updated, so if you’re a fan of seeing Down3r’s face and not just reading his text posts, well… superfans, looks like Tik Tok is the platform for you! We’ve got plenty more to look forward to – shoutouts peeks into his life, and more! So while you’re waiting for his next update, bump that Spotify playlist LOUD, and get the hype – we’re now able to live our best Down3r lives even easier now! This is particularly good news for us at Ordior, because the more content Down3r produces, the more we can step up to the plate and protect the music we care about! Ordior is here to protect the rights of all of Down3r’s catalogue, and make sure that any lost or unclaimed royalties make their way to him in the end. That’s pretty important when his catalogue is being used in a place like Tik Tok, where accessibility in media sharing is key to the platform’s success. So when you see DL or anyone else on Tik Tok using one of the songs you know so well from Spotify, you can rest assured that his talent will be compensated for accordingly. Good thing too, considering the man’s visionary status in the hip-hop community! We see you, Down3r!

So for the few of you in the reader-base who are STILL unlucky enough to have not heard of Down3r after all this time and aren’t sure where to start, consider this an introduction to the rest of your hip hop life!

Check out DL Down3r at the following official links: